APSRTC secures National Award

Vijayawada, Aug 14: The Andhra Pradesh State Road Transport Corporation (APSRTC) has bagged the national award for launching new Ultra Deluxe Brand under the category of 'Best Branding, Marketing and Communication Activities' at a two-day conference held on August 10 and 11 at Manekshaw center New Delhi.

The conference was organized by All India State Road Transport Undertakings (ASRTU).

The two-day conference was attended by bus manufacturers and spare part manufacturers. Experts from national and international transport submitted a written report after discussion on various transport-related topics.

APSTRC had received the award in Best Branding, Marketing and Communications categories for introducing Ultra Deluxe Brands.

A trophy and a cash award of Rs 2.5 lakh were received by APSRTC managing director Dr.A Malakondaiah, Deputy chief mechanical engineer G Nageswara Rao and deputy chief mechanical engineer (Computers) Y Srinivas Rao.

ASRTU ED P Ananda Rao, ministry of road transport and highways (MoRTH) joint secretary Abhay Damle, MoRTH additional secretary Neena Nandan, UP transport principal secretary Aradhana Shukla and others were present.