VIVO retains IPL sponsorship

     Written by : SMTV24x7 | Tue, Jun 27, 2017, 03:49 PM

VIVO retains IPL sponsorship

New Delhi, June 27: A company has retained sponsorship. VIVO mobile manufacturers today have retained the title sponsorship of Indian Premier League. The company has retained the sponsorship with a total bid amount of Rs Rs 2,199 crore for next 5 yrs.

The value of the deal has increased by 500 percent compared to the previous deal. IPL organizing has confirmed the news by posting a tweet on IPL's official handle. Earlier BCCI in May has invited bids for the title sponsorship of the IPL.

VIVO has held the title sponsorship for 2016 and 2017 seasons at an estimate of Rs 100 crore per year.Sources say that Oppo another mobile company has bid for Rs 1430 crores for renewing the contact.
The sponsors of the IPL are

DLF -2008-2012
Pepsi 2013-2015
VIVO -2016 -2022 (the contract has been extended on June 27 for years 2018-2022).

Finally, the mobile company hopes that its sponsorship to IPL will benefit both the company and sports .